Pet Industry Deal Activity – 2011
The fourth quarter of 2011 was marked with only a few pet transactions as many pet companies focused on organic growth. However, the overall 2011 calendar year was very strong for pet transactions as over 40 transactions were recorded. Private equity continued to pour into the industry while large and medium sized pet companies continued to purchase smaller competitors in order to gain market share. Venture capital made a rare appearance as new innovations in the pet industry came to market. The outlook for pet deal activity in 2012 is strong as mergers and acquisitions in general are expected to pick up in what should be a strong year for retail and consumer-driven industries.